This campaign celebrates Calvin Klein’s heritage as the original sexy: reclaimed, re-imagined and re-imaged with this powerful mix of women from all over the world.
Features models Kendall Jenner, Joan Smalls, Isabeli Fontana and Edita Vilkeviciute.
Agency: Laird + Partners, Client: Calvin Klein ECD: Trey Laird, ACD: Quan Payne, Art Director: Kristy Furgiuele Koplin, Director: Mikael Jansson.
Behind the dazzling crystal-embellished creations of the design, art and fashion worlds, stands Swarovski. The gem house has been the world’s premier supplier for fine crystals since 1895, and has inspired some of the most innovative crystal creations. L+P was tasked to tell this story with a cast of contemporary luminaries in the artistic fields.
A portfolio of portraits created by Tim Walker showcase Edward Enninful, Rodarte’s Kate and Laura Mulleavy, Charlotte Olympia, Jason Wu, Karlie Kloss, Mary Katrantzou, Thom Browne and Ismaya French all bringing their own creativity to the the Swarovski crystal. The campaign brought Swarovski to the forefront as a source of endless inspiration for the world’s most creative people.
Agency: Laird + Partners, ECD: Trey Laird, ACD: Quan Payne, Art Director: Kristy Furgiuele Koplin, Photographer: Tim Walker
Swarovski Atelier FW15
Agency: Laird + Partners Creative Direction: Quan Payne Art Direction: Kristy Furgiuele Koplin Copywriter: Ranjani
The brilliance of Swarovski helps you elevate your everyday. #BeBrilliant
Agency: Laird + Partners Creative Direction: Quan Payne Art Direction: Kristy Furgiuele Koplin Copywriter: Ranjani Gopalarathinam Strategy: Jennifer O'Orien
FROM INSPIRATION TO COLLECTION, ATELIER SWAROVSKI: THE MAKING OF A MASTERPIECE
Grandeur, charm and unique expression – each piece of Atelier Swarovski traces its journey from the inspired vision of its designer to the setting of precision-cut Swarovski crystal into the finished creation. Enchanted by the endless possibilities offered by crystal, both emerging and established designers partner with Atelier Swarovski to translate their visionary ideas into extraordinary, one-of-a-kind collections. This campaign celebrates this journey while highlighting the the genuine character of each piece.
Creative Director: Quan Payne, Art Director: Kristy Furgiuele Koplin, Photographer: Robin Broadbent
With a modern visual refresh this campaign delivers on the Men's Warehouse strategy of being confidence suppliers to all men.
Agency: Phenomenon Client: Men's Wearhouse CD: Tim Bateman(AD), Jeff Heath(CW) ACD: Kristy Furgiuele Koplin (AD), Emlie Council (CW) Director: Steve Fuller DP: Pete Konczal
Reyn Spooner defined the Aloha shirt and lifestyle. It’s time we redefine what that means for the modern world. To bring their story to life across all marketing channels, we tapped into their heritage and the soul of Hawaii.
We started by crafting our overarching brand ethos:
We were born free on the islands and that spirit of cool runs through all of our expressions. We don’t always have to be buttoned up. We can be rugged. We can be wild. Let’s have fun as we share what moves us, inspires us, and deepens our worldview.
And we did just this, by shifting to more authentic imagery and more soulful storytelling across all channels.
Creative Director: Kristy Koplin, Photographer: Zak Bush, Copywriter: Adam Zax
The epitome of luxury is discovered in this mailer for Donna Karan.
Agency: Laird and Partners, Design: Kristy Furgiuele Koplin
Art DIrection: Kristy Furgiuele, Photography: Eli Schmidt, Fashion Director: Anthony Conti
DKNY is New York City. The challenge with this still life handbag shoot was how to create a city feeling within a studio space. Here, 2 iconic city elements are combined to suggest a city. Bright yellow light which fades into a soft yellow reflects the coloring of a taxicab and a background built out of actual city grates creates a grid.
Art Direction: Kristy Furgiuele, Photographer: Peter Rosa
Based off of a brand audit I did of the Vintner’s Daughter marketing channels, they engaged me to revamp their social media strategy. The observation. Vintner’s Daughter products are literally teaming with life, yet their social media presence felt cold and clinical. The solve. A serious injection of ViDa (Life)! And this is just the start. We’re currently revamping their website experience and working on a brand book to solidify the brand’s vision and cement best practices.
Creative Director: Kristy Koplin, Copy Lead: Alison Hall Maring
The Rachel Roy woman is the classic definition of a super woman. She can do it all, balancing a successful career, home and social life. Always on the go, she dresses for success. She has an elevated taste level and she not only appreciates, but requires quality material and expert tailoring.
Rachel Roy is more than a brand. Rachel is a lifestyle, with Rachel the woman being the embodiment of her brand. She is as a taste maker and women trust her opinion.
With these key pieces of knowledge, we created the Dress Salon which visually depicts Rachel herself in her dress atelier. She is personally tailoring and approving each design and giving the “Rachel Roy” quality stamp of approval.
Creative Direction: Mark Kucharski, Art Direction & Design: Kristy Furgiuele Koplin, Stylist: Julia von Boehm Photography: Torkel